Inspiring Life
How do you explain to the public that this word represents the single biggest health concern of modern times?
Cardiovascular disease accounts for 17 million deaths worldwide every year making it the greatest risk to life for most adults. Atherosclerosis is the medical term used to describe the build up of fatty plaques in your arteries and despite being a little known word; it is linked with the vast majority of cardiovascular related deaths.
Cardiovascular disease accounts for 17 million deaths worldwide every year making
it the greatest risk to life for
most adults.
We implemented a global awareness campaign to help consumers understand more about the disease - what causes it, the health risks it brings, and importantly how you can avoid it impacting you.
Each article was written by
a specialist copywriter who ensured that the facts were explained in easy to understand language.
